"The number one factor was your likability. You sound like a nice guy on your website. When we met you, Zach thought he and his groomsman would feel comfortable being around you on wedding day. We liked how you worked with us on the test shots. You did not try to sell your service by insulting other photographers. You let your work speak for itself. Your photographs are beautiful and you were recommended by the event coordinator at Hotel Laguna. She works in the wedding industry and she chose you to shoot her wedding. What a recommendation that is! We made the right choice!"